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S2S
Electronics Ltd and Fairford Electronics Ltd both
have 20 years of experience in the soft start market. A new initiative sees the
two companies joining forces to develop, design, manufacture, market and
support soft starts in both the UK and world markets.
Fairford
will concentrate on the design, development,
marketing and support of the combined range of soft start products, whereas S2S
will concentrate on the manufacturing of printed circuit boards and the
assembly of products.
From
the 1st July 2009, Fairford will take over
responsibility for the sales, marketing and support of the S2S range of soft
starts.
S2S
customers will gain the benefit of working with a company purely focused on the
design and application of soft starts. The full range of S2S products continue
to be available, as well as access to an extended product range of
Fairford soft starts. This gives the client an opportunity to ensure
that the correct product is acquired to suit application.
Fairford
have already expanded their team based in Kingsbridge, Devon, and Ian Fox will
continue to support the combined range of S2S and Fairford
products in the field.
Existing
customers need not be affected as it is the intention to ensure that the
transition is as seamless as possible. They will remain unaffected by the
collaboration with relation to commercial matters and all existing commercial
and financial agreements will be maintained during the transfer.
This
collaboration will allow both companies to focus on their core strengths, and
will mean that the whole operation from design right through to circuit board
production and manufacture will be ‘in house’. Subsequently the whole supply
chain achieves an economy of scale not previously possible.
The
venture will create a far stronger UK based soft start specialist that is able
to provide specific application solutions and a higher level of service than
the established industrial automation brands.
If
you have any specific questions, please contact Alan Dukinfield (S2S) or
Stephen Royle (Fairford).
From
the 1st July the new contact details will be:
Fairford
Electronics, Coombe Works, Derby Road, Kingsbridge,
Devon, TQ7 1JL
Telephone:
01548 855470
Fax:
01548
853118
Email:
s2s@fairford.co.uk
Web:
www.softstartdirect.com
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Fairford
History
Founded
in 1979, Fairford Electronics has always been at
the forefront of soft start innovation.
In
1982, the Company introduced the World’s first fully digital Energy Optimising
soft starter, and was granted worldwide patents on this technology. Since then
it has supplied this technology to many of the global leaders in industrial
automation, and is now chosen by internationally recognised brands to
compliment and extend their product ranges.
The
Fairford range of soft starts runs from 5Amps to
2800Amps, one of the most comprehensive ranges globally available, and as
energy prices rise, the Fairford Energy Optimising
technology can offer proven savings.
Over
85% of production is exported, and therefore Fairford
is respected globally and is specified for all industrial applications.
Continuous
investment in research and development ensures that Fairford
remain market leaders year after year.
A
greater focus on design, sales and marketing has seen the company grow by over
50% year on year during the past 3 years, with similar results predicted for
2010.
In
2008 Fairford established a sister company,
Fairford Energy which supplies energy saving products for lighting
and motor control applications. Its products have been widely recognised as a
premier solution with installations at more than 1600 sites across the UK.
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